The Race To The Bottom

Motivational speakers are not the only ones who are tempted to reduce their fee to get the job. Anyone in business today, with a service or a product, has been tempted to get more competitive by lowering their price. Is this the best strategy though? Seth Godin has some definitive thoughts on the subject. Check out what he says in his blogpost, The Tryanny of the Lowest Price. 


Motivational Speaker Linda Larsen, CSP has been described by meeting planners and audiences as "hysterically funny," and "riveting." Known for her ability to connect on an authentic and emotional level with audiences, her spontaneous sense of humor, and her engaging and powerful stories, Linda is passionate about sharing ideas to help people live their finest, best, and most productive lives. Her riveting and true story of being kidnapped and held hostage at gunpoint by an escaped convict, and the strategies she used to escape, will give people the tools THEY need to rise above any of life's toughest challenges, to communicate more effectively with THEIR difficult person, and to find creative solutions to THEIR problems. To book motivational speaker, Linda Larsen: 941-927-4700

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  1. Seth brings up some really important points about what's sacrificed in lowering one's price.  As the newest member of this motivational speaker's group, I can use this in setting my price.  Thanks for sharing his insights Linda!

  2. This is a great post by Seth! And wonderful advice about not racing to the cheapest spot and undercutting the rest of the market. Cheapest isn't always better.  I think the perfect fee is the fee that gets you booked consistently. Refusing to lower your price doesn't always help if you end up not working at all.

  3. Always a great reminder for us speakers for sure Linda! Thanks for posting. 

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