Motivational Speaker Speaks On The Value of Being Different

motivational speakersI’m listening to the radio this morning and they are talking about a famous musical legend who has broken away from his own style of music, and come out with a CD of “the old standards”. Let me translate that for you – he’s now doing the old crap that other people did a long time ago, and thousands of musicians have copied since. And everybody is outraged (at least the ones on the radio) that their legend is selling out. And my husband is shaking his finger in that “I told you so” move that he has perfected and calling out from the next room, “I told you! Whenever a musician starts doing other people’s stuff, it means he has truly washed up. It’s over.” And he’s right. When someone starts doing other people’s stuff, they have started the descent into anonymity – taking themselves down and the other person they copied down with them.

As a motivational speaker, I have said this so many times that even I am starting to get sick of hearing it, but that is how much I mean it. It’s not about being better that makes you stand up and stick out in a crowded market – it’s what makes you DIFFERENT. And the best place to see this in action is in the music industry. Watch American Idol to really see this play out. If they were looking for the best singers, they could have pulled in all the people singing on cruise ships, Broadway, Disney, choir groups. For every singer that gets up on that stage, I know I could find ten more who are better. Do they still need to be great? Heck yeah. But that’s just the ticket into the game. Put somebody on that stage who sounds just like Lady Gaga, and I’m still going to pick Lady Gaga. We don’t need another Celine, another Whitney, or somebody else who sings like Faith Hill. It’s not better that America is craving – it’s a new sound – something different we haven’t heard before.

And this applies to your business as well. Your customers expect quality – they want different. Larry Winget (The Pitbull of Personal Development) says that if anybody else can do your stuff, you’re not an original. Scott McKain (“The Collapse of Distinction”) warns us that when we copy our competition we become a commodity. Joe Calloway (“Creating  a Category of One”) speaks of the importance in setting ourselves apart. So today I’m going to challenge you to find out what makes you different. I am going to urge you not to copy your competitor – or you will both go down. I’m going to remind you that it’s not about being better, but about being different. And here’s the cool thing – it’s not rocket science. It’s those tiny little things that set us apart.

So let’s go out and find what makes us unique. It shouldn’t be hard – as each of us is a separate unique individual with our own experiences, gifts, talents, and perspective on the world. We are already an individual – why not own it? It just takes a little courage. Or maybe a lot of courage. Be courageous anyway. And if you need any help (as I am on this journey too) then stick with me. Sign up for this blog, or go find me on Facebook and we’ll take a running jump together.

Your wacky motivational speaker on the journey back to me,

Kelly Swanson



Motivational Speaker Kelly Swanson - called one of North Carolina's funniest women by Our State Magazine. Kelly lifts the spirits of audiences from coast-to-coast using humor, storytelling, and lives of the characters from Prides Hollow - Kelly's make believe small town. This unique approach to motivational speaking allows Kelly to break through communications barriers and connect directly to the audience's imagination.
Her powerful stories and wacky wit will make you laugh, remind you that you matter, show you how to see beyond your obstacles, and teach you how to stand up and stick out in a crowded market.
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Motivational speaker Kelly Swanson's website

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  1. Three cheers for uniqueness and three cheers for a motivational speaker who knows how to get such an important message across! Thanks, Kelly.

  2. You are most welcome Polly! And may I say that just by looking at your website, I can tell you subscribe to this same school of thought – whether you know it or not. There are MANY motivational speakers out there speaking on your topic – and most are doing it the same way. But not you. You do it in your own unique fun way. AND you have found a way to make sure that translates on to a computer screen and into your website. Many potential clients never get past our websites before making a decision to discount us. Great job Polly. Stay an original. Keep pushing outside that comfort zone! Isn’t that what fitness is all about after all?

  3. As the wacky motivational speaker’s non motivational speaker husband – I resemble that remark. I’ll make my case – when was the last time a “hot” performer did the ‘American Standards’? Linda Ronstadt’s washed up – then she does the ‘American Standards’. Rod Stewart isn’t filling stadiums with his new, cutting edge creations – yep, he’s doing the tired elevator muzak from the 40’s and 50’s. A performer reverting to the ‘American Standards’ is as sure a sign that the performer is no longer relevant as a sitcom bringing on a kid, starting a band, and going on adventures in exotic locations.

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